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About

Over Two Decades of Strategic Expertise

CJ was raised in Connecticut and Virginia. He earned a B.A. in History at the University of Virginia and an M.S. in Mass Communications from the VCU Brandcenter. 

He began his account planning career at Ogilvy New York (2002 Agency of the Year), where he worked with brands including AT&T Wireless, Hershey Foods Corporation, SAB Miller (Miller Lite & Fosters), Six Flags, the National Campaign to Prevent Teen and Unplanned Pregnancy, and Kraft Foods (Capri Sun, Kool-Aid, Crystal Light, Tang, Balance Bar, Maxwell House, Yuban, Tassimo). 

In 2007 he moved to Merkley + Partners in Manhattan's West Village, where he worked with companies including Pinnacle Foods Corporation (Duncan Hines, Aunt Jemima Frozen, Mrs. Butterworth's, Log Cabin, Vlasic), Ferrero USA (Ferrero Rocher, Tic Tac, Nutella), Fuse TV, The Quigley Corporation (Cold-Eeze), and Sun Products Corporation (all® laundry detergents). 

 

From 2011 to 2013 CJ worked at R/GA -- named Digital Agency of the Decade by Adweek -- as Associate Planning Director on Verizon (Telecom and Wireless), Capital One, L'Oréal and McCormick.

From 2013 to 2014 CJ worked at the Atlanta office of BBDO, the world’s most awarded ad agency, as VP, Associate Planning Director on Georgia Lottery, Voya Financial, Georgia-Pacific and Carnival Corporation.

 

From 2014 to 2020 CJ worked as a Group Strategy Director in the Durham, NC, headquarters of McKinney, working with brands including Nationwide, Samsung, Corian Design, CarMax, MSNBC (Rachel Maddow and Chris Hayes), Sherwin-Williams, ClearChoice, and the Ad Council (Brady Campaign to Prevent Gun Violence).

 

Since 2020 CJ has established himself as a highly sought-after mass communications strategy consultant under the banner of Chrome Horse Strategy, LLC. He prides himself on bringing maximum empathy and curiosity to solving problems with likeminded partners in a post-pandemic world, with clients including Advance Auto Parts, CertaPro Painters, Meta, Fruit of the Loom, Monro Auto Service & Tire Centers, Locus Biosciences, VORTO, Coastal Federal Credit Union, Carolina CAT, the Divers Alert Network (DAN), and Civic Federal Credit Union.

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